{"id":780,"date":"2012-11-11T18:11:38","date_gmt":"2012-11-11T13:11:38","guid":{"rendered":"http:\/\/www.esearing.com\/v2010\/?p=780"},"modified":"2012-11-16T18:25:09","modified_gmt":"2012-11-16T13:25:09","slug":"web-site-checklist","status":"publish","type":"post","link":"https:\/\/www.esearing.com\/v2010\/2012\/11\/web-site-checklist\/","title":{"rendered":"Web Site Checklist"},"content":{"rendered":"<p>Here are some of the many things to consider when building a website:<\/p>\n<p><strong>BUDGET <\/strong><br \/>\n &#8211; What is the max you are willing to spend initially and over time.<br \/>\n &#8211; In house resources vs hiring freelance Graphic Designers, Copywriters, Developers, Project Managers.<\/p>\n<p><strong>HOSTING<\/strong><br \/>\n&#8211; Domain Registration included or through additional 3rd party<br \/>\n&#8211; Shared, Virtual Private Server, Dedicated Server<br \/>\n&#8211; Database support<br \/>\n&#8211; Software support (PHP5, PERL, ASP, etc&#8230;)<br \/>\n&#8211; User Tools for site management (C-Panel, FTP, other)<br \/>\n&#8211; Cost vs Volume of visitors<br \/>\n&#8211; Email capabilities<br \/>\n&#8211; Multiple domain support<br \/>\n&#8211; Storage (unlimited or fixed)<\/p>\n<p><strong>SITE DESIGN<\/strong><br \/>\n &#8211; Concept &#8211; Brochure, Shopping, Lead generation, News source\/knowledge base\/Blog.<br \/>\n &#8211; Some developers can create design and manage art<br \/>\n &#8211; Graphic artist can be used for site design, logos, images<br \/>\n &#8211; Image rights and purchasing art<br \/>\n &#8211; In house artwork\/images quality<br \/>\n &#8211; Custom Site vs Template vs DIY Site creators<br \/>\n &#8211; Variable Layout for large monitors, tablets, small devices<br \/>\n &#8211; Fonts &#8211; Typography custom, licensed, standard<br \/>\n &#8211; Interactivity\/Motion graphics<\/p>\n<p><strong>DEVELOPMENT<\/strong><br \/>\n &#8211; custom site vs template<br \/>\n &#8211; Content Management System \/ Blog vs Joomla vs true CMS, vs Custom CMS<br \/>\n &#8211; Ecommerce (online store, banking, payment systems, shipping, warehousing)<br \/>\n &#8211; Database applications<br \/>\n &#8211; Site traffic tracking<br \/>\n &#8211; Mail Forms and Business Information gathering<br \/>\n &#8211; A\/B page Testing<br \/>\n &#8211; APPs for phones\/small devices<br \/>\n &#8211; Information gathering &#8211; Forms, history, preferences<\/p>\n<p><strong>SEO {Search Engine Optimization}<\/strong><br \/>\n &#8211; DIY site content\/text<br \/>\n &#8211; Professional copywriter to create site content<br \/>\n &#8211; Site structure and choice of software<br \/>\n &#8211; Industry Keywords, Ranking<br \/>\n &#8211; A\/B Page analysis<br \/>\n &#8211; Tracking visitors usage<\/p>\n<p><strong>SITE MARKETING<\/strong><br \/>\n &#8211; How will you promote your site?<br \/>\n &#8211; Will your site have advertising from 3rd parties?<br \/>\n &#8211; Landing pages featuring targeted messages<br \/>\n &#8211; Link Swapping or Natural inbound links<br \/>\n &#8211; Paid Search<br \/>\n &#8211; Email Marketing campaigns\/ customer outreach<br \/>\n &#8211; Affiliates programs<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here are some of the many things to consider when building a website: BUDGET &#8211; What is the max you are willing to spend initially and over time. &#8211; In house resources vs hiring freelance Graphic Designers, Copywriters, Developers, Project &hellip; <a href=\"https:\/\/www.esearing.com\/v2010\/2012\/11\/web-site-checklist\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18,3],"tags":[],"class_list":["post-780","post","type-post","status-publish","format-standard","hentry","category-hosting","category-web-development"],"_links":{"self":[{"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/posts\/780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/comments?post=780"}],"version-history":[{"count":3,"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/posts\/780\/revisions"}],"predecessor-version":[{"id":828,"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/posts\/780\/revisions\/828"}],"wp:attachment":[{"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/media?parent=780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/categories?post=780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esearing.com\/v2010\/wp-json\/wp\/v2\/tags?post=780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}